Information We Collect and How We Collect It
The information that we may collect from or about you broadly falls into the following categories:
- Information that you voluntarily provide to us, for example, your first and last name, and your e-mail address.
- Information that we passively collect through your use of the Site, for example, data collected by the servers used to operate the Site (e.g., IP addresses), data collected by cookies, and data collected by analytics services.
Information You Voluntarily Provide to Us
You can visit this Site without providing us with your personal information but you will be required to provide personal information in order to use certain features of the Site. We will collect any personal information from or about you that you choose to provide to us, which may include your name, email, and address. For example, you may provide your personal information to request additional information or contact us via the Site.
Information We Collect through Your Use of the Site
IP Addresses and Related Data
The servers used to operate and provide the Site may collect data pertaining to you and the equipment, software, and communication methods you use to access the Internet and the Site, including Internet protocol (“IP”) addresses assigned to the computers and other devices from where you access the Internet, your Internet service provider (ISP), your device ID number, your approximate geographic location, your web browser type, the pages you access on the Site, the websites you access before and after visiting the Site, the length of time you spend on the Site, date and time stamps, and clickstream data. We may use this information to administer the Site and its servers, to generate statistical information, to monitor and analyze Site traffic and usage patterns, to monitor and help prevent fraud, to investigate complaints and violations of our policies, and to improve the Site’s content and the products, services, materials, and other content that we describe or make available through the Site (see also how we use analytics services as described below). We may combine this information with other Collected Information (including personal information) and information obtained from third parties for security reasons and to protect our rights or the rights of others as discussed below. The suppliers that we use to provide the Site may collect information about your visits to the Site and other websites. Some of this information may be collected using cookies and similar tracking technologies as explained further below under “Cookies.”
Due to this automatic collection of data using cookies, we do not honor “do not track” requests.
How We Use and Share Collected Information
Purpose Collected & Communication with You
We will use and share your personal information and other Collected Information for the purpose for which it was collected, for example, to process and communicate with you in connection with your requests for information.
Sharing Collected Information with Our Suppliers
Evaluation and Improvement of the Site, User Demographics, and Aggregation
We may use and disclose Collected Information: to analyze, develop, and improve the content, materials, products, and services that we make available (including the Site); to inform communication plans and strategies; to understand the Site’s demographics and user preferences; and to evaluate Site user needs and customize Site content, promotional emails, and users’ browsing experience. In addition, we may aggregate personal information you provide to us and other Collected Information to create aggregate date on Site users that describes users as a group but does not reveal the identity of individual users. We may use and share aggregated information to understand Site users’ needs, to determine Site user demographics and usage patterns, to determine what kinds of products and services we can provide, and to improve and enrich our products, our services, and the Site.
Security and Protection of Rights
We may use Collected Information and share it with third parties to the extent permitted by applicable law, including in the event of a subpoena, court order, or law enforcement request. We will use Collected Information and share it with third parties if we believe doing so is necessary to operate the Site or to protect our rights or the rights of others, including disclosing information necessary to identify, contact, or bring legal action in the event of a violation of our contracts, terms, or policies.
Access by Children
This Site is not directed at children under 13 years of age and we do not knowingly collect or use information from children under 13 through this Site.
Access from Outside the United States
If you are visiting the Site from outside the United States, please be aware that Collected Information may be transferred to and stored, maintained, and processed in the United States (where our and our suppliers’ servers and databases are located and operated). The data protection and related laws and regulations of the United States might not be as comprehensive as those in the country from which you access the Site.
Access to Your Personal Information
If you wish to access or update your personal information as it exists in our records, please contact us with your request using the contact information below.